Mondelēz International's 2019 minority investment in Hu granted a right of first offer to acquire the company. Following a competitive bid for Hu, Mondelēz International successfully acquired 100 percent ownership of the brand. The acquisition closed on January 4, 2021. Financial terms of the deal were not disclosed.

Hu chocolate bar came in at 0.08 mcg/g of cadmium and 0.03 mcg/g of lead, which is on the lower side of the products tested (Consumer Labs). High quality, minimal ingredients like organic cacao, organic coconut sugar, grass-fed milk, and organic nut butters.

Hu's indulgent chocolate is made with 3 simple, organic ingredients: cacao, cocoa butter, and unrefined coconut sugar. That's it.